2021

Simply Illawarra

Based in Tongarra, situated in the foothills of the Macquarie Pass, nestled between the escarpment and the ocean you will find Simply Illawarra. A family dairy that is 100% locally owned and operated. Belonging to the anti-permeate movement, they are committed to producing high-quality milk that’s healthy for consumers and the environment in fully recyclable PET bottles.

Objective
Create a brand that combines these three thoughts:
1. Alchemy: A seemingly magical process of transformation, creation or combination.
2. "Remember that wherever your heart is, there you will find your treasure"
3. Sacred Geometry
The client's goals was to have a brand that reflected her mission to support clients wellbeing through treatments that empower and nurture.

Create a brand that reflects the new dairy’s company values and environment.

Developed a full brand identity and matching packaging

Approach

We studied the local topography, farming practices and methods and researched the competition to develop a brand that felt authentic, fresh and premium.

Results

Simply Illawarra

2021

Based in Tongarra, situated in the foothills of the Macquarie Pass, nestled between the escarpment and the ocean you will find Simply Illawarra. A family dairy that is 100% locally owned and operated. Belonging to the anti-permeate movement, they are committed to producing high-quality milk that’s healthy for consumers and the environment in fully recyclable PET bottles.

Objective

Create a brand that reflects the new dairy’s company values and environment.

Developed a full brand identity and matching packaging

Approach

We studied the local topography, farming practices and methods and researched the competition to develop a brand that felt authentic, fresh and premium.

Results

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No items found.
To learn more, watch the 2021 Navig8 promotional video here:

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