Hnry

client

Hnry

Year

2021

ABOUT

Founded in 2017, Hnry is an all-in-one accounting service that takes care of all the financial admin for contractors, freelancers, sole traders and the self-employed - allowing them to focus on getting the job done, rather than worrying about tax and compliance. Hnry provides a pay-as-you-go service, handling Invoicing, Expenses, Payments, Taxes and filings. As Australasia's fastest-growing accountant and tax agency, Hnry helps thousands of individuals to focus on doing what they do best, without having to worry about the burden of financial admin. Hnry also works closely with recruitment agencies and labour hire organisations, providing a value-add to keep their contractors compliant, whilst also removing the risk of the agency providing tax advice to contractors. Hnry were a finalist for 'Hi-Tech Service of the Year' at the 2019 New Zealand Hi-Tech Awards, won 'Emerging Service of the Year' at the 2019 Wellington Gold Awards and won 'Supporting Gold' at the 2020 Wellington Gold Awards

Objective

To launch NZ start up Hnry into the AU market with a bang!

Approach

A six month PR program to establish media relationships with AU and ramp up to EOFY with focused thought leader coverage

Results

6.18M reach 100% positive sentiment

Deliverables

6 month PR strategy & representation

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